TL / DR
- Successful migration from HubSpot to Framer with zero content loss
- 20+ responsive pages built with custom components
- Community impact through open-source plugin contribution
- Enhanced workflow for Crowd Street's marketing team
- Industry recognition for innovative problem-solving
The Challenge
Following a comprehensive rebrand, Crowd Street—a platform that democratizes access to private market investments—needed to migrate their entire web presence from HubSpot to Framer while implementing a headless CMS solution. The migration required:
- Complex content architecture: 20+ responsive page templates needed to be built in Framer
- Design fidelity: Custom components had to precisely match the new brand designs
- Technical gap: No existing solution to sync Contentful data with Framer
- Content continuity: Seamless migration of all existing content without disruption
Our Solution
Custom Development Approach We developed 20+ responsive page templates in Framer, leveraging custom components to ensure pixel-perfect implementation of Crowd Street's new brand identity. Each component was built with scalability and maintainability in mind.
Innovation Under Pressure When we discovered that Framer and Contentful couldn't communicate natively, we didn't just find a workaround—we built the solution. Our team developed a custom Framer-Contentful plugin from scratch, creating the missing bridge between these platforms.
Seamless Content Migration The plugin enabled real-time data synchronization between Contentful and Framer, allowing Crowd Street's marketing team to manage content in their preferred headless CMS while maintaining the design flexibility of Framer.
The Impact
For Crowd Street:
- Successful rebrand launch with zero downtime
- Streamlined content management workflow
- Enhanced website performance and user experience
- Future-proof architecture supporting growth
For the Community: Our Contentful CMS Sync plugin for Framer solved a widespread industry need. Since releasing it to the Framer marketplace, it's been adopted by developers and marketing teams worldwide, democratizing access to headless CMS functionality in Framer.
Technical Innovation
The custom plugin we developed bridges a critical gap in the no-code/low-code ecosystem. By creating this integration, we not only solved Crowd Street's immediate needs but contributed a valuable tool to the broader design and development community.
Key Features:
- Real-time content synchronization
- Seamless data mapping between platforms
- User-friendly interface for non-technical team members
- Scalable architecture for growing content needs
